The client for this project was a business located in the Grand Canyon, Canyon Springs Health Spa. The Spa is “superior” to others but the owners do not want it to appear that way The logo conveys a message of warmth and vacation. The overall message of the logo, brochure and labels is to “come spend time at the Canyon Springs Health Spa to rejuvenate yourself."
Warm colors were used to represent the canyons and softer blues were used to represent the spa portion. Both of these colors create a clear message of calmness and rejuvenation.
Typography was incorporated into the project through calm sans-serif and script type faces.